New episode of the SpacEconomics podcast featuring Dr. Sina Hardaker
11/21/2024In a new episode of SpacEconomics, Björn 'Bjarne' Braunschweig discusses global digital platforms, such as eBay, Amazon, and others, with Dr. Alica Repenning from the University of Greifswald and Dr. Sina Hardaker from the University of Würzburg, focusing on their significance for local retail.
This includes, among other things:
- to what extent global platforms offer real solutions to existing problems or
- whether digital platforms may even exacerbate existing issues,
- why these platforms have already become necessary infrastructure for some industries today,
- what risks the dependence on platform algorithms poses for retailers,
- why the comparison of Instagram as a "large shopping street with 1 billion customers" is flawed,
- how platforms have helped retail cope with the Covid-19 pandemic, and
- why the study of digital global platforms has neither lost significance nor urgency.
Here is the link to the German podcast.
Text and Picture: SpacEconomics; Björn 'Bjarne' Braunschweig


